Increase Your Focus

Increase Your Focus

NeurON is a blend of ingredients that has a near instantly perceivable effect. It will deliver mental clarity, concentration, motivation, and energy without jitters or feelings of anxiousness. These ingredients use multiple mechanisms of action to develop a zen-like focus and mental energy to fuel your day and your workouts.


NeurON is the ultimate tool in neural drive “mind-to-muscle” sports nutrition formulations. This balanced and synergistic combination of ingredients acts to optimize muscular power output, improve agility, and delay nervous fatigue. This is due to its role involving motor unit activation of muscle fibers and subsequent muscle contraction, and to its ability to enhance mental focus and speed.

NeurON provides proper doses of a combination of nutrients and co-factors which are normally depleted during intense exercise. As a consequence, we have removed the limiting factors in the formation of endogenous substrates which limit fatigue, improve strength, and increase speed.

NeurON provides an immediate supply of these nutrients in the bloodstream so optimal performance is ensured.


Acetyl L-Carnitine (ALCAR)

ALCAR supports healthy mental functions in three significant ways. First, it enhances nerve cell function by providing acetyl groups for the synthesis of the neurotransmitter acetylcholine (along with helping to promote its release).

Secondly, it provides antioxidant protection and promotes cellular energy production.

Thirdly, acetyl-L-carnitine helps increase cerebral blood flow and prevent damage that can occur to nerve cells when there is a lack of oxygen in the brain, such as in the case of extreme anaerobic exercise and valsalva lifting.

Alpha-GPC (alpha glycerylphosphorylcholine)

Alpha GPC is a precursor to the neurotransmitter acetylcholine and is naturally present in all of the body’s cells. By activating cholinergic transmission, alpha-GPC promotes the production of strength from work-outs. This concept is often referred to as neural drive.

Additionally, it improves balance and coordination when combined with a skill set training as a result of normalized nerve transmission in cardiac, skeletal and smooth muscles – as well as in the brain. Proper acetylcholine function is essential to muscle control, sleep, and cognition. Alpha-GPC plays a key role in both the synthesis and the catabolic recycling of phospholipids. Alpha-GPC supplementation may result in enhanced phospholipid synthesis, including synthesis of the phosphoinositides available for signal transduction at the central nervous system level. Alpha-GPC also acts synergistically with the body’s store (and/or supplementation) of S-adenosyl-L-methionine (SAM or SAMe), folic acid, vitamin B12, and vitamin B6 to facilitate methyl group transfers in the brain and liver.


Tyrosine is an amino acid precursor for synthesis of the neurotransmitter’s norepinephrine and dopamine. Tyrosine has been demonstrated in research studies to heighten mental alertness, increase feelings of wellbeing, decrease feelings of depression, and offset physical and mental fatigue.

One of the mechanisms possibly contributing to fatigue during exercise is an increase in central serotonin levels and an increase in the ratio of serotonin to dopamine. Tyrosine may help decrease this ratio and compete with tryptophan (the amino acid precursor to serotonin) at the blood-brain barrier. Increased dopaminergic activity may decrease the perception of fatigue.

Also, during highly stressful conditions catecholamine levels can become depleted; and tyrosine may be particularly useful under these conditions.


Teacrine is similar in structure to caffeine and works synergistically with caffeine both to amplify the effect and manage the potential jitters and crash from caffeine. It is important to note that Teacrine is not a stimulant and does not raise heart rate or BP.

Teacrine’s multifaceted effects come from the synergistic reactions between two neural pathways: dopaminergic and adenosinergic pathways. By affecting these pathways, Teacrine accelerates metabolism, increases energy production, and enables you to better your physical and mental performance.

Research clearly demonstrates that optimum dopamine levels result in a surge of energy, improved mood, increased motivation, and greater mental focus and clarity. Teacrine activates dopaminergic receptors D1 and D2.

In addition to boosting dopamine levels, Teacrine is also thought to inhibit the production of adenosine. This inhibits the biochemical processes that promote sedation and relaxation. By doing so, it further reduces your perception of fatigue.


Vinpocetine enhances healthy cerebrovascular blood flow – possibly by supporting cyclic GMP phosphodiesterase activity – allowing for healthy oxygen distribution to cells.

Vinpocetine may also support oxygen release from hemoglobin, which can allow cells easier access to the oxygen they need. Furthermore, studies have reported that vinpocetine may improve glucose use by the brain, particularly in hypoxic conditions.

Huperzine A

Huperzine A. Many studies indicate that this unique ingredient is a superior acetylcholinesterase (AChE) inhibitor with excellent penetration into the CNS and a remarkable in vivo half-life. In addition to its activity as an AChE inhibitor, recent findings suggest that Huperzine A has other neural protective functions.

First, Huperzine A inhibits glutamate-induced cytotoxicity and secondly, it promotes dendrite outgrowth. All of which are essential to maximizing mind-muscle connections and motor learning.

Pantothenic Acid

Pantothenic Acid, also known as Vitamin B5, is crucial for the conversion of choline to acetylcholine. This can be a rate-limiting step, and with B vitamin deficiency being so widespread, its importance in any neuro-cocktail cannot be overstated. This nutrient also plays an essential role in rejuvenating the adrenal glands, preventing stimulant burnout and overtraining.

We have made NeurON available in two forms, with caffeine and without caffeine. It’s important to note that the caffeine version contains 150mg of caffeine. When combined with all the other ingredients we have found this dose to be optimal. Although this is a moderate dose by pre-workout standards, it works synergistically with the other ingredients in the product. This is just one of the many reasons both versions of NeurON excels at increasing neural drive and focus without jitters and anxiousness.

We recognize that caffeine can be a double-edged sword and we want to give you two different formulas to individualize your approach to optimizing your mental energy. Last but not least, many of the ingredients in NeurON have profoundly improved fat utilization. In fact, the number one reported side effect of NeurON use is looking good naked.

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About Author

Ian Danney, founder of Optimum EFX, is a former Olympian who operates a strength and conditioning facility where he trains elite professional athletes. To ensure optimum results for his athletes, Ian required premium, clean and most importantly effective supplements that delivered on their promises. Finding none that met his high standards, in 2008, Ian used his biochemistry and human biology knowledge to create Optimum EFX to provide world-class athletes with the superior, efficacious supplementation they need in order to optimize performance. He also secured Informed Sport certifications for all Optimum EFX supplements to ensure that every ingredient in every product is  approved for use in professional and Olympic sports, as well as for all other fitness enthusiasts who want clean products.